Jane Galt vents most eloquent on her frustration with the Sony Corporation, specifically Sony Vaio tech support. Short version; it’s lame.
In the post she states
So instead, I’ll try to change the cost-benefit analysis. With your help, I’d like to make this little incident as expensive for Sony as possible.
Let’s remind Sony that sometimes, the dumb bitches have blogs. And friends with blogs.
So if you’re reading this, and you have a blog, if you wouldn’t mind linking to this post, preferably with the words “Sony VAIO customer service” in the link, I’d appreciate it awfully.
Sure, it’s revenge. But revenge has positive social uses. If it gets expensive enough to screw over their customers, they’ll stop doing it. To all of us.
We’ll see what happens. It creates an interesting exercise in feedback, i.e. an advancement in the first of of the OODA loop.
That would be a good company to start – a service that monitors the blogosphere for mentions of a product and somehow differentiates the positive and negative threads so one could track the source and find hidden problems with the business process.